Build on user truth,
not guesswork.
not guesswork.
With UX4, UX research has a permanent seat in your boardroom, providing strategic clarity that impacts product decisions and anchors every move in the voice of the user.
Serviced by experts at
40+ years of UX expertise
Stop waiting weeks for the answers you need today
Scale your UX Research without scaling your costs or your timeline.
0%
Reduction in project duration.
0%
Staff-time saved.
*Compared to traditional UX research methods.
All your research in
one powerful platform
3 tightly integrated capabilities designed to move research from question to decision, without sacrificing the rigour that makes insights actionable.
Simulate before you study
Generative User Profiles (GUPS)
Refine your research strategy before recruiting participants.
Concept Testing
Iterate faster with instant feedback.
Simulated Focus Groups
Brainstorm with all your user segments, on one chat.
Interview real users at scale
Multi-format Qualitative Research
Configure interview based on your research goals.
Protocol Builder
Draft expert-level protocols in minutes.
Multi-channel Interviews
Previously inaccessible participants are now within reach.
AI Interviewer
Adaptive interviewing
in multiple languages.
in multiple languages.
Turn raw data into executive-ready insights
Thematic Analysis
Surface key ideas from messy transcripts, instantly.
Chat with Data
Uncover hidden patterns using natural conversation.
Dynamic Filters
Zero in on insights that matter most to your team.
Human in the loop
You are always in control
From refining AI-generated protocols to stepping into a live interview, humans are in the loop at every stage of the process.
Let's tailor a high-velocity research plan
for your next project.
Talk to an expertfor your next project.
Built on 40 years of
Human Factors science
Human Factors science
UX4 was built in direct partnership with Human Factors International, the organisation that developed the ISO-certified UX processes used by Fortune 500 companies worldwide.
For 40 years, HFI has trained 60K+ UX professionals across 50+ countries and served clients including Fortune 500s globally. UX4 brings that methodology into the AI era, making enterprise-grade research accessible to every product team.
Eric Schaffer
Co-founder & Chief Scientist, UX4 | Founder, Human Factors International
Clients we've worked with
Accelerated UX research for enterprise teams
Flexible solutions for every enterprise need. Empower your own team with our tech or tap into our world-class research bench.
Self-serve Platform
Empower your internal team with the full suite of AI-native research tools.
Run GUP simulations.
Conduct user interviews at a per-participant cost.
Add or remove seats as your research demands fluctuate.
Maintain full ownership and privacy of your data within our platform.
Monthly subscription
Contact UsEnd-to-end Research Services
Access world-class research expertise at a fraction of the cost powered by the speed of AI.
Benefit from research strategy crafted by the veteran researchers at HFI.
Let us handle the logistics of recruiting and interviewing globally.
Receive high-level strategy decks that translate raw data into clear, actionable business recommendations.
Maintain full ownership and privacy of your data within our platform.
Project-based fees
Contact UsMeet our team
A leadership team dedicated to solving the hardest problems in UX research.